Ill also add a bit. might as well also shamelessly mention the suggestions post that i made not too long ago here.
http://www.getdare.com/bbs/showthread.php?t=171695 which kinda points to the same thing as you are saying.
people chat for 1 of 3(4) reasons.
1a) to ... chat. about ... stuff. duh?
1b) to chat more specifically about BDSM related stuff
2) to screw around and play games with eachother
3) to spam ads, wait a little while, and then coming back to spam ads again.
We have the rooms to accommodate this, i just think they could use a bit of a name change and the descriptions updated to better reflect what the rooms are for. but more importantly, a change to keep adspam and conversation seperate.
and just imagine if there was a room dedicated to "ad spam?" a room that autofilled out a form similar to what the slave/master area forum thread does. every time someone posts it could make it look like:
[age][sex] looking for [sex][25-50 characters to give details of what you are looking for]
and leave ALL actual CONVERSATION to either the lounge, or another other room designed for conversation.
It also wouldnt be terrible to hide the number of people in the adspam room so people dont see that there are 20 people afk in there, and join expecting it to be better for chatting than the 5 people in the lounge who are ACTUALLY talking.